BetFred Privacy Policy
At BetFred, we are committed to protecting your privacy and safeguarding the personal data you share with us when you use our services, including our website, our betfred app, and our BetFred Online Casino platform. This policy explains what information we collect, why we collect it, how we use it, and the rights you have over your personal data. By creating an account, completing betfred login, or otherwise using our services, you agree to the practices described in this policy.
We are operated by Petfre (Gibraltar) Limited, trading as Betfred, a company registered in Gibraltar under company number 99314, with our registered office at 5.2 Waterport Place, 2 Europort Avenue, Gibraltar GX11 1AA. We are licensed and regulated by the Gambling Commission of Great Britain (account number 39544) for customers in the UK, and by the Government of Gibraltar / Gibraltar Gambling Commissioner (Gaming RG No. 036 and Betting RGL No. 038) for Gibraltar and customers outside Great Britain.
Information We Collect
We collect several categories of information when you register, use betfred casino login, place bets, or contact our support team. We gather this data directly from you, automatically through your use of our platform, and occasionally from trusted third parties such as identity verification and payment providers.
- We collect registration details such as your name, date of birth, address, email address, and phone number when you sign up for a BetFred account.
- We collect financial information, including payment card details, bank details, and transaction history, to process deposits and withdrawals.
- We record your gaming and betting activity, including games played, stakes, wins, losses, and bonus usage relating to any betfred bonus or betfred promo code you redeem.
- We collect technical data such as your IP address, device type, browser information, and operating system when you access our site or our bet fred app.
- We gather identity verification documents where required by our licensing obligations, such as proof of identity and proof of address.
- We collect communication records, including live chat transcripts and correspondence sent to support@betfred.com.
How We Use Your Personal Data
We use your personal data for a range of legitimate business and regulatory purposes connected with operating our BetFred Online Casino and sports betting services.
- We use your information to create and manage your account, verify your identity, and enable secure betfred login access.
- We process your data to accept deposits, process withdrawals, and administer your BetFred casino bonus, free spins, and other promotional offers.
- We analyse your activity to detect and prevent fraud, money laundering, underage gambling, and other Prohibited Practices.
- We use your contact details to send you account notifications, responsible gambling information, and, where you have opted in, marketing communications about our betfred promotions.
- We use aggregated and anonymised data to improve our website, our betfred casino games, and our mobile app experience.
- We share relevant information with regulators, including the Gambling Commission and the Gibraltar Gambling Commissioner, to meet our legal and licensing obligations.
Cookies and Similar Technologies
We use cookies and similar tracking technologies to operate our website, remember your preferences, and improve your experience when you use our betfred casino online platform. Cookies help us recognise you when you return, keep you signed in, and understand how our services are used. You can manage or disable cookies through your browser settings, although doing so may affect the functionality of certain features, including some elements of our loyalty program and promotional tracking.
Sharing Your Information
We do not sell your personal data to third parties. However, we may share your information in the following circumstances:
- We share data with payment processors, banks, and card issuers to complete deposits and withdrawals made via Visa, Mastercard, Apple Pay, Instant Banking, or BACS.
- We share information with identity verification providers, fraud prevention services, and credit reference agencies where necessary.
- We disclose information to regulatory bodies, law enforcement agencies, and organisations such as GAMSTOP, GamCare, and GambleAware in connection with responsible gambling and self-exclusion schemes.
- We may share data with other companies within the Betfred group for account administration, set-off of balances, and group-wide risk management.
- We may disclose information where required by law, court order, or a legal or regulatory instruction.
Data Security
We take appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or alteration. We store financial and identity data using industry-standard encryption and access controls, and our platform undergoes regular security assessments, including engagement with organisations such as NCC Group, to help maintain the integrity of our BetFred Online Casino systems. While we take security seriously, no method of transmission or storage is completely secure, and we encourage you to use a strong, unique password for your account and to keep your login credentials confidential.
Data Retention
We retain your personal data for as long as your account remains active and for a further period afterwards to comply with our legal, regulatory, and anti-money-laundering obligations. Where you close your account, we may still be required to retain certain records relating to your betfred casino bonus history, deposits, withdrawals, and identity verification documents for a period specified by our regulators.
Your Rights
You have a number of rights in relation to the personal data we hold about you. Subject to applicable law, these rights include:
- The right to request access to the personal data we hold about you.
- The right to request correction of inaccurate or incomplete information.
- The right to request erasure of your data, where we are not legally required to retain it.
- The right to object to or restrict certain types of processing, including direct marketing.
- The right to withdraw consent where processing is based on consent, such as marketing communications about our betfred casino promotions.
- The right to lodge a complaint with the relevant data protection authority.
To exercise any of these rights, you can contact us using the details below, and we will respond to your request within the timeframes required by applicable data protection law.
Responsible Gambling and Third-Party Tools
We work closely with organisations including GAMSTOP, the GamCare National Gambling Helpline, GambleAware, and Take Time to Think to support responsible gambling. Where you choose to self-exclude or set account limits, we share the necessary information with these organisations to help ensure your exclusion is honoured across the industry. We are also a member of the International Betting Integrity Association and a GameCheck Member, reflecting our commitment to fair and transparent operations.
Children's Privacy
Our services are strictly intended for individuals aged 18 or over. We do not knowingly collect personal data from anyone under the minimum legal gambling age, and we use age verification checks as part of our account registration process to prevent underage access to our BetFred casino games.
Changes to This Policy
We may update this privacy policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will post any updated version on our website, and we encourage you to review this page periodically. Your continued use of our services after any changes indicates your acceptance of the revised policy.
Contact Us
If you have any questions about this privacy policy or how we handle your personal data, please contact our support team via live chat, available 24/7, by post to our registered office in Gibraltar, or by email at support@betfred.com. We are happy to assist with any privacy-related queries regarding your BetFred account.
Content updated: August 26, 2026